SaaS & AI products -
Explained in 60 seconds.

Studies consistently show that website visitors absorb and understand information much better when it's presented in a simplified video format rather than walls of text. A well-crafted video instantly captures attention, directly addresses your customers' pain points, and clearly demonstrates your product's value in just 60–90 seconds. By making your software easy to understand, you remove friction, build trust, and naturally turn more visitors into paying customers.

We approach every project as a strategic sales asset tailored to your product. Because each video requires a different level of technical UI abstraction, animation style (from clean 2D motion graphics to bespoke 3D), and runtime, our projects typically range from $1,500 to $4,000+. We provide a transparent, exact quote after a brief discovery call to understand your exact needs.

A high-quality, custom animated explainer typically takes between 3 to 5 weeks from the kickoff call to the final delivery. This includes scriptwriting, storyboarding, voiceover recording, animation, and revisions.

For us, the most critical part of the process is pre-production. We start by deeply understanding how your product works, pinpointing your target audience's exact pain points, and finding the perfect "hook" to get them to buy. Once the strategy is clear, we follow a proven 5-step framework:

Script ➔ Storyboard ➔ Illustrations ➔ Animation ➔ Audio

You remain fully in control throughout the entire project. We only move on to the next stage after you have reviewed and approved the current one.

Because you are actively involved in approving every single stage, there are never any major surprises at the end. Additionally, our base price includes 2 rounds of complimentary revisions per stage. You can rest assured knowing you will get a final video that 100% meets your expectations, without worrying about hidden fees.

That is exactly our core strength! Before writing a single word, we perform a deep dive into your product to truly "decode" it. We translate complex, technical jargon into a clear, engaging story that highlights the actual benefits.

We value your time, so we've designed our process to require minimal involvement from your end. Typically, it only takes about 1 to 2 hours of your time in total—mostly for the initial discovery call, script approval, and final reviews.

Absolutely. We specialize in abstracting and animating real UI. Instead of boring screen recordings, we rebuild your UI elements in our animation software to make them look clean, kinetic, and cinematic while staying true to your brand.

Not at all. Our expert team will craft a compelling, sales-driven script based on the information you share with us. However, if you already have a draft or a strong vision in mind, we are more than happy to review it and adapt it.

Data shows that viewer retention drops significantly after 90 seconds. We highly recommend keeping your explainer video between 60 to 90 seconds. This is the sweet spot to explain your core value proposition without losing your audience's attention.